Seller account setup

One of the options available is to set up your online GlowRoad shop, list products and sell.

The starting point is to create a seller account in which Ecom Advisors assist you by:

• Registering you on GlowRoad as a seller by furnishing your details in accordance with GlowRoad seller requirement.
• Help you give a good name to your online shop on GlowRoad.
• Help you set up payment options

You also get the benefit of Ecom Advisor’s expert guidance on items to sell, pricing, managing the shop on GlowRoad, professional management and growth as well as promotions through Whatsapp, Facebook and Instagram when you sign up for our GlowRoad seller services.

Glowroad Advertising Management Services

If you have your own registered trademark and sell in a brand name or intend to create your brand, then it is important to register the brand when you sell online on GlowRoad (or any other marketplace) and protect your IP.

Ecom Advisors help you with GlowRoad brand registry & protection:

• Register your brand store on GlowRoad.
• Register your brand, logo, trademark and any other proprietary materials like packaging or design on GlowRoad brand registry, submit supporting documents, follow up and obtain approval.
• Once your GlowRoad brand store is live, we keep track of any unauthorized use of your brand, register complaint with GlowRoad and get such unauthorized activities stopped, even initiating legal action if needed.

With Ecom by your side, you are fully protected and your IP is fully safeguarded.

GlowRoad Marketing Services: How to Use it to Boost Your Products Sales

GlowRoad, as part of Amazon, offers a suite of GlowRoad advertising services to help sellers sell more and earn more. One example is the Shubh Aarambh sale launched in September 2022.

You can expect promotional services from GlowRoad such as the GlowRoad sponsored products in which a product lists high in searches and carries the sponsored badge.

Sellers pay to have products sponsored. Similarly, there may be GlowRoad sponsored brands campaigns and PPC in which sellers pay only when a visitor clicks on their ad on GlowRoad.

• Ecom provides the full suite of GlowRoad advertising services to help you get higher visibility and higher sales.
• Plan and execute GlowRoad PPC ads through GlowRoad PPC management services in which we choose products and create ads using specific keywords and manage this campaign.
• Get you into the GlowRoad sponsored products campaign and list specific products for the sponsored tag and thus help you get more visitors and buyers.
• Enlist you and help you participate in GlowRoad seasonal sales promotions.
• Help you to leverage social media marketing and ads on Facebook and Instagram.

Glowroad's Product Pricing

Products sell online on the strength of the brand. It is the assurance of quality and performance. We recommend you focus on branding your product and store not only on GlowRoad but also on other marketplaces to create a unique aura and build trust. If you already have a registered trademark, logo and brand, you can use this and register them in the GlowRoad brand registry. If you are starting your business then you can create your own brand name, brand name for your store, trademark and logo to create a distinctive identity. People remember brands and repose confidence, enhancing your sales and stature because brands are associated with certain parameters such as product quality, quality of service, guarantee and durability.

Glowroad does not charge anything when you set up your shop on its online marketplace. However, Glowroad takes its cut on each sale made on its site. Therefore, you will have to consider pricing of products to sell on Glowroad keeping in sight this factor as well as prices charged by competitors. This can become a complex balancing act.

• This is how Ecom can help you with the GlowRoad brand store processes:
• If you do not have a trademark, brand name or logo, Ecom helps you to get such trademarks and brand names and logos approved from the relevant authorities.
• We use these documents to get you a brand store on GlowRoad and for the brand registry process to identify your brand and to protect it against unauthorized use. If such unauthorized use is detected we take it up with GlowRoad and get such activities stopped to protect your brand. Remember, fake brands masquerading as yours can damage your reputation due to poor quality and services.
• Get in touch with us to know more about branding, how to go about it and how we can help you.

Glowroad reconciliation

Once an order is placed on GlowRoad, you receive an intimation through the app or the seller dashboard. It is important for sellers to give highest priority to acknowledge receipt of an order and confirm that they will execute it otherwise GlowRoad automatically cancels the order in 4 days if not processed. Inventory management on GlowRoad is also crucial since you must update your store product listing with fresh stocks and remove unsold items or items that are out of stock from the product listing on GlowRoad. Inventory management also involves research and analysis of products as regards fast selling items, demand, trends and how to liquidate stocks through special campaigns. In the same way, order management also involves analyzing orders received to know which items sell more, which do not and the rate at which orders are processed, as also customer feedbacks.